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pissing people off and snow pukes

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so my last post angered a lot of people. i get it. “if you had just taken a little more time, don’t you think you could have smoothed out the edges?”…was the most common constructive feedback.

*”fuck you, ya asshole” – or some similar sentiment – would probably be the most common general feedback*

yes. i could have. but i’m not a blogger. i help operate a hard cider company and somewhere wayyyy down on the list of things i’d call my “day to day responsibilities” is offer my thoughts on the blog as a transparent peek inside the company. the more time i spend perfecting the blog, the less people will have heard of downeast and get pissed at me. damned if i do, damned if i don’t.

the thing about transparency is that people love it until they don’t. you don’t pick and choose transparency. in my opinion, the beauty of it lies in the ugly of it…the stuff that you wanted to see but shouldn’t have or the stuff you didn’t want to see that you did.

my one regret was disagreeing with some guy who claimed i was an asshole because i turned him down for a sales gig a couple years ago. i didn’t need to publicly call him on that. other than that, i stand behind the whole thing. we’re just some guys and gals that make cider and like to have fun with the whole thing. people have always disagreed with every aspect of what we do, whether it’s the unfiltered cider (“that’s F’N stupid! our customers won’t buy it”), our business strategy (“that’s F’N stupid! you need industry vets”), or our attitude (“that’s F’N stupid! you can’t say that”). oh well, we’ll keep doing us, they can do them. i’ve always said that i’d prefer 1 in 10 people loved us than all 10 thinking we were decent. it seems that the other 9 now loath us – or me? – but that’s fine…we’re all about that 1…and we love you too.

on a completely unrelated note – and perhaps turning you few lovers against me – the last 5 days of skiing have been deep utah blower you dream about. it was so deep yesterday that on two separate occasions, i found myself retching and dry heaving at the bottom of the run because i’d been eating so much snow from face shots. it was a legitimate issue.

deep

that’s not me, but that’s what was going on. first chair to last. indescribable.

PS – soooooo many: “you’re stupid and wrong, you should do X and Y and Z to build a successfull business, trust me” signed some guy from UMASS class of 2021 slash part-time barista at starbucks slash still lives in mom’s basement…thanks for the sage advice, man 😉

-ross

2 Responses

  1. Tim Mullenix says:

    Keep making this wonderful nectar just like you are. We live in South Carolina and visited your old brewery and loved your cider. We filled our suitcase full of it just to get it home on the plane. Can’t wait to visit again. Or somewhere close so we can bring more home.

  2. Kimberly says:

    I found you blog post honest and refreshing. You said all the things I think on a daily basis. On another note I have serious pow envy!

    Keep the cider coming!!!!

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